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H&M increased sales by 2%

H&M had a small sales development in March 2016

As previously announced in conjunction with the three-month report 2016, sales including VAT in March 2016
increased by 2 percent in local currencies for the H&M group compared to the same month last year.

The dates of Easter holiday and spring weather during March and April can vary greatly from year to year. H&M says
in general, a late Easter is better than an early Easter.

”Weather conditions in March last year were favorable for the season, while the opposite is true this year,” states H&M in the interim report.

The total number of stores amounted to 3,997 on 31 March 2016 compared to 3,580 on 31 March 2015.

Ansvarig utgivare: Björn Nylund bjorn.nylund@scandinavianretail.se ScandinavianRetail.com ges ut av Scandinavian retail newsservice AB, org. nr 556935-9945 | All contacts: contacts@scandinavianretail.se Please allow 24 hrs to respond. | Tel: +46 (0) 760 541 850 (Sweden) | +47 988 29 274 (Norway) | +358 41 36 20 542 (Finland) | +45 266 49 316 (Denmark) |