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Intersport

Intersport to open relocated stores

Intersport opens the doors to five stores with Intersport’s upgraded store concept. ”To strengthen our store portfolio on our journey to become the best in sports, we investigate constantly the possibilities for rebuilding and relocation to adapt to customer trends in local markets,” says Ulf Kinneson, CEO of Intersport (more…)

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Mall of Scandinavia to introduce JD Sports and Nike to Sweden

Two new sports concept makes their entry in Sweden in November, JD Sports and Nike establish their first stores with the opening of the Mall of Scandinavia. In addition, Oakley shop also premieres in Scandinavia. ”Mall of Scandinavia is starring in the Swedish sports,” says Lars-Åke Tollemark, Managing Director Nordic, Unibail-Rodamco. (more…)

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Intersport plans for 50 new stores in Denmark

Intersport Denmark plans to open 50 new stores over the next two to three years. ”Sports trading has had an atmosphere of crisis in recent years, but we believe that many want to shop in physical stores in the future.Vi see a decline in traditional sports, but perform well in running and fitness, “said Peter Lau […]

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Intersport to open more niche stores

Intersport targets the sneakers’ market with their new concept The Athlete’s Foot. “We are going to see more niche stores in the future. Both Intersport International and Intersport Denmark’s in that direction, ” says Peter Lau Larsen, vice President. (more…)

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Intersport buys Löplabbet

Intersport buys Löplabbet from KF Group. ”We have long seen the need for a separate specialist concept. With Löplabbets credibility and Intersport chain forces we will advance our positions significantly”, says Ulf Kinneson, CEO of Intersport. (more…)

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XXL – already a Nordic champion

XXL Sports and Outdoor is one of the biggest successes in Scandinavia in recent years. The Norwegian big box chain has completely changed the sports market in Norway and Sweden – and started the same journey in Finland last month. In June, the Swedish country manager, Marcus Wibergh, will become Nordic manager. Exclusively for ScandinavianRetail.com […]

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