After a series of cancelled store openings in 2012, Media Markt now says it is now prepared to open several new stores. The chain says that the number of profitable stores now have doubled – and points to a 67 million improvement despite 230 million SEK in losses last year. “We can confirm that the business is developing according […]
Media Markt is celebrating ten years in Sweden – and releases a new advertising concept. (more…)
Since Media Markt gave a notice concerning 1100 employees in Sweden, almost all of its staff, negotiations with the union reached a settlement at few department stores. But in most places, there are big disagreements. ”The employees can not work only three days a week,” says Suzanne Jenzinger at Handels in Malmö. (more…)
Media Markt has introduced the 120-second race in Sweden. See the film where 22-year-old Edward from Norrköping managed to get electronics for over half a million. (more…)
The various negotiations between Handels union and Media Markt have ended in big disagreements as the consumer electronics chain demands full time-employees to work less, but more weekends. Now, the local unions want a central agreement. (more…)
Media Markt employees are forming union branches. Consumer electronics chain’s notice has forced troubled employees to act. But in some places, the staff is so overworked that the local union has closed. (more…)
Several heavy advertising buyers within the Swedish retail reschedules their media strategy and invests substantially more in digital channels. Bauhaus will this year invest 40 percent of the total budget primarily on mobiles and tablets and also make their direct marketing digital. Electronics chains Elgiganten and Media Markt are already in the same switch. (more…)
Consumer electronics chain Media Markt terminates all employment contracts in Sweden to negotiate working hours. “Most of our employees are working every other weekend, but it’s not quite enough since many of our customers come on weekends and evenings,” says CEO Per Kaufmann. (more…)
Media Markt has suspended and filed a police report towards several employees for granting credit loans to refugees But former employees say the credit strategy has been going on for years (more…)
Media Markt re-opens in Barkarby on Thursday and launches a store concept ‘based on the opportunity to experience the latest technology in terms of consumer electronics and smart-home solutions’. This includes a branded showroom built as an apartment. (more…)
Today is Black Friday – which might get its big Nordic breakthrough this year. One third of all purchased Christmas gifts so far this year are purchased online. (more…)
A weak spot for Media Markt in Sweden has been the logistics solution. Now, the consumer electronics chain gets all suppliers and products under one roof through a third party agreement with Ingram Micro. (more…)
Media Markt in Luleå continues rolling ut pop-up shops in the north of Sweden.. A 200 square meter store will open in December in Citykompaniet mall in Skellefteå. (more…)
Expert is gathering its forces – for the battle against Elkjøp Group in Denmark, Norway and Finland. But Expert CEO, Lars Christensen, have no future plans for Sweden, and says a takeover of Media Markt-stores would be out of question. ”Their stores are too expensive. We prefer smaller – but much better stores”, he tells ScandinavianRetail.com (more…)
UPDATED. A few weeks ago the Swedish Media Markt management denied any upcoming closures. But today the consumer electronics giant closed another store in Sweden, in Södertälje. The employees were informed this morning. ”We think we can make the rest of our stores profitable. We’ve cut down on store surface in ten of them”, CEO Per Kaufmann tells ScandinavianRetail.com. (more…)
Media Markt has switched marketing agency again. This time Lowe Brindfors got the contract. ”Our common goal is to take the communication in our industry to a whole new level, far beyond just product and price”, says Mia Lund Hanusek, Marketing Director at Media Markt. (more…)
Media Markt won against the Swedish Consumer Agency. Swedish Market court does not consider the electronics chain’s marketing of installment plans is contrary to good credit granting or marketing practices. (more…)
Media Markt had 792 million reasons to change CEO in Sweden. That’s how much last year cost the consumer electronics chain in swedish crowns. All stores go in the wrong direction. (more…)
Finally Media Markt will provide the same online offer as it’s competitors. Or even better? ”Our new website will give our costumers an experience as close to perfect as possible”, says e-commerce manager Magnus Pettersson. (more…)
